The restaurant chain Vip'sy The Gate, peak days and times, customer service, kill the service in general. Last Sunday one of their establishments to expect to pay, had a long line in the box. The reason the poor cashier had to do tru-tru to the management of promotions, which are very good but are terrible in their use at checkout. In these situations is when an excellent promotion becomes a nightmare of service: on a Sunday morning with the crowded restaurant or any Vip'sa the lunch.
is very important areas when designing marketing promotions take care of their implementation. Especially because at the time of become a nightmare for customers and then, with or without it, they go crying or angry for the delay in time to pay, or when a child want to join an initiative of this nature and also becomes impossible.
The dilemma of course, is finding what the consumer wants to promotions, if discounts, prizes or quite simply that there is quality food, good service and leave quietly. Of course, no queuing for seven or eight people and it sometimes takes longer in the box tasting food.
Today for Vip's chain is a real challenge to control of their success, so it will not damage the service, and there was a great moment when making the automated commands. Now the knot is passed to the boxes during peak hours. Surely some technological fix can help. Another string
suffers a similar problem is in Sanborn, who has years with the same set of commands and of payment in their boxes. Major challenges are fast food chains for the service to not damage them.
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